

Behavioral Valuation: Behavioral Finance and Its Implications for Business Valuation
https://doi.org/10.32609/0042-8736-2009-5-104-117
Abstract
In the article the contemporary ideology of behavioral finance is discussed. The authors consider the development of behavioral finance and formulate its key principles basing on the analysis of the research literature. The opportunity of using behavioral finance in the theory and practice of business valuation is investigated. Separate components of behavioral finance are suggested for application to business valuation in order to increase its efficiency. Future directions of the research in the field of behavioral finance and behavioral valuation are presented.
About the Authors
M. FedotovaRussian Federation
V. Pleskachevskiy
Russian Federation
V. Rutgaizer
Russian Federation
A. Buditskiy
Russian Federation
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Review
For citations:
Fedotova M., Pleskachevskiy V., Rutgaizer V., Buditskiy A. Behavioral Valuation: Behavioral Finance and Its Implications for Business Valuation. Voprosy Ekonomiki. 2009;(5):104-117. (In Russ.) https://doi.org/10.32609/0042-8736-2009-5-104-117