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Business Model innovation in Competitive Strategy of large Corporations
https://doi.org/10.32609/0042-8736-2014-9-65-81
Abstract
The article analyzes one of the key instruments of today’s competition of large corporate entities - business model innovation. The author provides his own interpretation of the business model definition, dwells upon characteristic features of innovative business models as an effective competitive tool at contemporary very volatile markets, discloses main directions of business innovations and difficulties of their implementation. The article also reveals their role as key drivers of game-changing industry shifts. The conclusion is made that business model development and implementation are becoming the new strategic imperative for most of the players of modern global competition.
Keywords
large corporations,
business model,
business innovation,
global competition,
competitive strategy,
corporate organization
JEL: D21, F23, L20
About the Author
A. Bereznoy
Institute of Statistical Studies and Knowledge Economics, National Research University Higher School of Economics, (Moscow, Russia)
Russian Federation
Russian Federation
References
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Review
For citations:
Bereznoy A. Business Model innovation in Competitive Strategy of large Corporations. Voprosy Ekonomiki. 2014;(9):65-81. (In Russ.) https://doi.org/10.32609/0042-8736-2014-9-65-81
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