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How Can Farmers Get Access to Customers?

https://doi.org/10.32609/0042-8736-2013-3-138-151

Abstract

The paper analyzes the models of direct interaction between producers and customers of farmers’ products. We demonstrate that the most effective ways of distribution of these products are servicization of retail, e-commerce, vending and direct purchase activity of retailers. The most effective state strategy aimed at supporting farmers’ access to end customers should be the stimulation of these channels of distribution development.

About the Author

I. Kotliarov
National Research University Higher School of Economics (St. Petersburg, Russia)
Russian Federation


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Review

For citations:


Kotliarov I. How Can Farmers Get Access to Customers? Voprosy Ekonomiki. 2013;(3):138-151. (In Russ.) https://doi.org/10.32609/0042-8736-2013-3-138-151

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ISSN 0042-8736 (Print)