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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">voprecotest</journal-id><journal-title-group><journal-title xml:lang="ru">Вопросы экономики</journal-title><trans-title-group xml:lang="en"><trans-title>Voprosy Ekonomiki</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">0042-8736</issn><publisher><publisher-name>Voprosy Ekonomiki, NP</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.32609/0042-8736-2016-8-120-136</article-id><article-id custom-type="elpub" pub-id-type="custom">voprecotest-224</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЭКОНОМИЧЕСКИЕ ИНСТИТУТЫ: ТЕОРИЯ И ПРАКТИКА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ECONOMIC INSTITUTIONS: THEORY AND PRACTICE</subject></subj-group></article-categories><title-group><article-title>Основания параметрического стратегического управления: институциональный анализ</article-title><trans-title-group xml:lang="en"><trans-title>Foundations of the parametric strategic management: An institutional economics perspective</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Обыденов</surname><given-names>А. Ю.</given-names></name><name name-style="western" xml:lang="en"><surname>Obydenov</surname><given-names>A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>к. ф.-м. н., директор по стратегическому управлению Издательского дома «Абевега Ру» (Москва)</p></bio><email xlink:type="simple">alexander.obydenov@gmail.com</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Издательский дом «Абевега Ру»</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Publishing house Abevega Ru</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2016</year></pub-date><pub-date pub-type="epub"><day>20</day><month>08</month><year>2016</year></pub-date><volume>0</volume><issue>8</issue><fpage>120</fpage><lpage>136</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Voprosy Ekonomiki, NP, 2016</copyright-statement><copyright-year>2016</copyright-year><copyright-holder xml:lang="ru">Voprosy Ekonomiki, NP</copyright-holder><copyright-holder xml:lang="en">Voprosy Ekonomiki, NP</copyright-holder><license xlink:href="https://www.vopreco.ru/jour/about/submissions#copyrightNotice" xlink:type="simple"><license-p>https://www.vopreco.ru/jour/about/submissions#copyrightNotice</license-p></license></permissions><self-uri xlink:href="https://www.vopreco.ru/jour/article/view/224">https://www.vopreco.ru/jour/article/view/224</self-uri><abstract><p>В статье предлагается и обосновывается идея параметрического стратегического управления, предполагающая использование институтов, или «правил игры», в качестве управляющих параметров, обеспечивающих достижение целевых устойчивых состояний, режимов функционирования и траекторий развития управляемой экономической системы, в частности, экономической организации. При этом сами правила не содержат прямых указаний на изменения в сторону целевых состояний. Теоретическим основанием предлагаемого подхода выступает теорема Коуза.</p></abstract><trans-abstract xml:lang="en"><p>The article suggests the idea of parametric strategic management based on using institutions, or "rules of the game", as control parameters ensuring targeting of sustainable states, functioning modes and development trajectories (attractors) of the managed economic system, in particular, economic organization. The rules themselves do not contain directions of changes towards target attractors. The Coase theorem appears to be the economic foundation of the proposed approach.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>параметрическое стратегическое управление</kwd><kwd>новая институциональная экономическая теория</kwd><kwd>теорема Коуза</kwd></kwd-group><kwd-group xml:lang="en"><kwd>parametric strategic management</kwd><kwd>new institutional economics</kwd><kwd>Coase theorem</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Капелюшников Р. И. (2007). Новая атака на теорему Коуза. М.: Изд. дом. ГУ ВШЭ</mixed-citation><mixed-citation xml:lang="en">Kapeliushnikov R. I. (2007). New attack on Coase theorem. Moscow: HSE Publ. (In Russian).</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">Катькало В. С. (2006). Эволюция теории стратегического управления. 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